Great design isn't just about user experience—it's about driving real business growth
At Eqtr, we create digital experiences that increase conversions, reduce friction, and deliver measurable ROI. Our approach goes beyond traditional UX research—we rapidly test, iterate, and optimise to transform ideas into revenue-generating digital products. With expertise in financial services, healthcare, and travel, we design secure, high-performance experiences that comply with regulatory standards while providing exceptional usability.
Let's talk design
Please get in touch to find out more about our design credentials and how we can help your business thrive.
Data-driven and Human-centred
Experience Design Capabilities
UX & product design
Built for conversion & engagement
Our data-driven approach ensures that every digital touchpoint is designed to maximise engagement, reduce friction, and enhance business performance. We combine behavioural insights with rapid validation to create high-converting user experiences.
Service design & blueprinting
More than just mapping journeys
We go beyond traditional journey mapping to optimise and automate the customer experience. We continuously improve user interactions by integrating AI, automation, and real-time analytics—not just design them.
Rapid prototyping & testing
Fast iteration, real-world validation
Why wait months to test an idea? Our agile prototyping and user testing process places AI at its core and enables you to validate concepts in days, not months—ensuring that only the best ideas progress.
New brands and transformative experiences
Experience Design Work
Take a look at how our human-centred creative and experience design capabilities deliver more rewarding, more effective experiences.
Daring to be different
Malmaison
How we use integrated thinking to combat the rise of online travel agents and building a website that genuinely reflects the brand.
Shawbrook Bank
Challenging a challenger
We helped define a unique position and personality for this specialist, independent bank, transforming the brand and the entire communications strategy.
Learn More
Tesco Bank
Putting banking consumers first
We smoothed out car insurance, fixed credit-card application and transformed the pre-login website from scratch. And our work’s been accredited as ‘Best in Class’ by Google.
Learn more
Clydesdale & Yorkshire Bank
Banking on success
Our visionary, strategic approach for Clydesdale and Yorkshire Bank Group covers innovative app development, social media strategy and live event sponsorship.
Learn more